Eleanor PontikesAug 25, 20221 minWhy You Should Use TikTok for Your BrandYou may think that the social media platform TikTok is only for viral dance routines or makeup tutorials, but it’s becoming so much more....
Eleanor PontikesAug 25, 20221 minWhat Is Influencer Marketing?What is an Influencer? An influencer has specific knowledge or expertise with a steady following on social media platforms like YouTube,...
Eleanor PontikesAug 22, 20221 minWhat is OTT and Why Should You Care?OTT stands for Over-The-Top. OTT refers to any video content that is delivered through the internet. Popular forms of OTT include streaming